Today we publish our five-year impact report, documenting outcomes across every programme we have run since 2019. The data, compiled in partnership with the Behrakis Research Lab, shows a statistically significant decline in youth smoking initiation in regions with sustained programme presence compared to control regions.
Key findings include a 22% relative reduction in first-time cigarette experimentation among 14-16 year-olds, and an 18% increase in students who correctly identify e-cigarettes as addictive nicotine-delivery devices.
The full report is available for download in both Greek and English.