Social Responsibility

Supporting Tobacco Farmers in Transitioning to Alternative Crops

Recognising the economic pressures on farming communities, Smoke Free Greece has joined a European initiative to fund crop-transition programmes in tobacco-dependent regions.

Smoke Free Greece has joined a European Union-funded consortium aimed at supporting tobacco farmers in Greece who wish to transition to alternative crops. The initiative provides direct grants, agronomic advice, and market-linkage support to farming households in Epirus and Western Macedonia.

Over 300 farming families have enrolled in the first cohort. Early results show strong interest in saffron, aromatic herbs, and specialty pulses as viable economic alternatives.

This programme reflects our belief that public health goals and rural economic welfare are not in conflict.

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